Playing for Keeps: Michael Jordan and the World He Made

willingness to see humans as they were, and not as stereotypes,

The moment, he explained, was what all the Zen Buddhism stuff (as he called it) that Jackson constantly pushed was about: how to focus and concentrate and be ready for that critical point in a game so that when it arrived, you knew exactly what you wanted to do and how to do it, as if you had already lived through it.

revenues for the game, its broadcasters, and for his varying corporate partners.

revenues